The Sugar Show Ep 13: How Sugaring Saved My Life
Host: Shannon Sophia, The SugarMama®
In 2009, host Shannon Sophia had just gone through a divorce, sold her Lake Tahoe day spa and moved to a new city with her two boys as a single mom. She set up a small skin care studio and was in the midst of creating a new client base when the recession hit, and suddenly many of her clients were no longer able to justify including beauty services in their weekly or even monthly routines.
However, Shannon began to notice a trend: while she lost the majority of her facial clients, her hair removal clients stayed. But how was she supposed to set herself apart from the many other hair removal specialists in her area? Suddenly, it all clicked! The answer was sugaring.
At the time, Shannon had only taken an intro to body sugaring class and was, to be quite honest, terrible at it. However, she wholeheartedly dedicated herself to perfecting her craft by focusing on her sugar ball and practicing on family and friends. Once she began offering sugaring services at her studio, she quickly met every revenue goal she has set for herself and now can’t imagine doing hair removal any other way!
Tune into this week’s episode of The Sugar Show to hear more about the Sugar Mama’s sugaring journey! Learn about the “why” behind Shannon’s business, how she sets herself apart from her competition, and why sugaring has given her a way to not only find personal success, but also to help others thrive.
NEED MORE SUGAR INSPIRATION?
Get your Sugaring Business found and network with the sugaring industry by joining The SugarNetwork and tagging your sugaring biz on @TheSugarNetwork on IG!
To meet more inspiring Sugarists and business masters, join us in the Love2Sugar FB Community for more knowledge!
Join us on the ‘gram: @love2sugar
Did you enjoy this Sweet Episode? Be sure to hit SUBSCRIBE + leave a REVIEW and tell us why! Thank you for joining us on this sugar journey.